Jess Whitney Morris is a fashion model, media personality, content creator and entrepreneur whose career has spanned modelling, fashion, beauty, social media and personal branding across the UK and Asia.

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Born in Uganda and later raised in England, Jess developed an interest in modelling from a young age. She began pursuing the industry as a teenager and went on to build more than a decade of experience as a professional fashion model, working in London before eventually relocating to Singapore. Her career has included work across fashion and beauty, with associations and campaigns involving internationally recognised names including Gucci, La Mer, Fenty Beauty and Revlon, as well as editorial exposure including Vogue Singapore and Vogue Italia.

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Through her Instagram and TikTok presence, she has built a substantial international audience around fashion, beauty, lifestyle, identity and her experiences as an African woman living in Singapore. Jess is the founder of JWM Media, a social-media and media-focused business with a presence spanning Los Angeles, London and Singapore.